But the moment I read her story… something lit up inside of me.


My sacral said yes before my mind could catch up. It wasn’t logical—it was soul-led. And over time, I’ve come to understand that’s me in alignment.


LaLoba isn’t something I built from scratch. She’s something I remembered. A part of me I had forgotten until she arrived.


She represents everything I believe in: the wild, wise woman within. The body as ceremony. The power of sisterhood. The pleasure that lives inside presence. And the remembrance that we are not broken—we are cyclical, powerful, whole.

 

At the same time that LaLoba came into my life, I was also co-creating a women’s wellness festival—a space devoted to deep healing, connection, and the wisdom of the feminine. Looking back, it’s no surprise. That season of my life was a full-body awakening. A remembering. A calling to be part of something bigger.


Since then, LaLoba has become not just a business, but a living, breathing extension of my work in the world.


As I’ve grown into my own power, softened into my own rhythms, and recovered from burnout (more than once), I’ve realised this is not about leading from the top—it’s about listening, nurturing, and carrying this legacy forward in devotion to the women she’s here to serve.


If you feel her call too, trust it. She’s medicine.

Alex x 

 

 

But the moment I read her story… something lit up inside of me.


My sacral said yes before my mind could catch up. It wasn’t logical—it was soul-led. And over time, I’ve come to understand that’s me in alignment.


LaLoba isn’t something I built from scratch. She’s something I remembered. A part of me I had forgotten until she arrived.


She represents everything I believe in: the wild, wise woman within. The body as ceremony. The power of sisterhood. The pleasure that lives inside presence. And the remembrance that we are not broken—we are cyclical, powerful, whole.

 

At the same time that LaLoba came into my life, I was also co-creating a women’s wellness festival—a space devoted to deep healing, connection, and the wisdom of the feminine. Looking back, it’s no surprise. That season of my life was a full-body awakening. A remembering. A calling to be part of something bigger.


Since then, LaLoba has become not just a business, but a living, breathing extension of my work in the world.


As I’ve grown into my own power, softened into my own rhythms, and recovered from burnout (more than once), I’ve realised this is not about leading from the top—it’s about listening, nurturing, and carrying this legacy forward in devotion to the women she’s here to serve.


If you feel her call too, trust it. She’s medicine.

Alex x 

 

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